Whether this was your first year attending NeoCon East or your tenth, one thing that set this year apart from the rest was the new destination – Philadelphia, Pennsylvania. With a brand new location, attendees were especially enthusiastic about this year’s show, and I may have been on the top of that list as this was my first time attending. As the HON Resource Center Business Manager in Washington, DC, I was excited to have the opportunity to help plan this event. Our team transformed our 800 square foot space into a story; a tangible example of how HON is inspired by practicality in the workplace. We showcased everything from our top-selling legacy products to a brand new seating line and sneak peeks of upcoming launches, allowing our visitors to see, touch and experience the HON story firsthand in a variety of ways:

Inspired Practicality

In an effort to continuously improve our product offering, we work hard to listen to our customers and create purposeful solutions to meet their specific workplace needs. Wherever you are and wherever you’re going, our products are designed to adapt and evolve with your business. Our booth was inspired by this idea, highlighting our complete solutions from reception areas to collaborative spaces to the private office.

New Products

At this year’s show, we were especially excited to introduce Solve®, our new line of seating that launched in October. Our Solve display highlighted three back options – illra®-stretch Mesh Back, Upholstered ReActiv™ Back, and ReActiv™ Back. ReActiv is a new back option unique to Solve that will be available early 2016. It is a hexagonal design that flexes independently to deliver support. Guests in our space also had the chance to preview our new Contain® Pedestals and Standing Height Voi® legs and storage, all available for order in January 2016.

Color

Our guests also loved all of HON’s new fun fabric options. We’ve added over 900 this year alone! From bright solids to exciting patterns, HON has the perfect color for everyone.

HON Swag

Everyone who visited the HON booth could go home with a HON luggage tag and a HON bag. These were definitely a hit with our guests who traveled from all around the country to attend the event. The fact that they were all gone by day 1 of the show says it all!

Building Relationships

We really enjoy hearing about our guests’ experiences with HON, and events like NeoCon East give us a chance to interact with some of our most valued customers and partners. And what better way to capture the fun than with a photo! We encouraged our guests to snap a selfie with our 3D #HONSpotted prop in front of their favorite HON products and layouts.

If you stopped by our booth and took a picture, be sure to look for @honcompany on Facebook, Twitter and Instagram to find your #HONSpotted photo. If you were unable to attend, don’t worry! Browse our Flickr album and get a glimpse of the excitement at NeoCon East.

We always want you to be part of the conversation. If you are ever at one of our events or showrooms, see a HON truck on the road, want to celebrate a successful installation project, or just find yourself sitting on your favorite HON chair, take a picture and tag us with #HONSpotted so we can be a part of it with you!

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